Micenet

Jenny Gill
jenny@btp.net.au
Address:
Suite 3, Level 4
189 Kent Street
Sydney

Since 2000, micenet has provided a print and digital platform for buyers to remain informed on the latest news in the business event sector in Australia and New Zealand, and for tourism organisations and operators to generate business.

micenet magazine is the leading bi-monthly publication for the business events community. It is published by BT Publishing, Asia Pacific’s premier MICE publisher with a portfolio of award-winning magazines viewed by more than 50,000 qualified buyers and influencers.

As well as the bi-monthly hardcopy magazine, eNews, website and social media elements, micenet offers an interactive eMag which makes brands and destinations come alive at the click of a button, offering a greater level of interactivity.

Value-adding such as distribution at key tradeshows, Qantas Business Lounges and the Virgin Australia lounge in Sydney, and the formation of a strategic alliance with American Express Meetings & Events make the BT Publishing offering unique.

Regular independent market research undertaken by Micromex, targeting our buyer/readership and client base, determines the content of our magazine. To that end, many issues feature our signature case studies which give meeting, event and incentive planners real-life examples from which to draw ideas and inspiration together with in-depth destination reports supported by bureaux and NTOs, with news, opinion pieces and interviews with the top industry figureheads that will inspire and influence buyers.

An Editorial Advisory Board has been formed in Australia in an effort to provide regular and honest feedback and allow us to continually offer readers a well-balanced, informative, appealing and quality editorial content.

Micenet